Apple Watch will be available in April

Apple CEO Tim Cook revealed that in April Apple Watch will be available to consumers. The timeframe for launch was described as “early 2015″ when the Apple Watch was originally announced in September of last year. Setting a more definite timeline for the Apple Watch does set expectations, however, ensuring that no one will be surprised when the wearable doesn’t appear in March as rumored.
It also helps developers time their software releases correctly. Developers wanting to target the platform have so far depended upon using a virtual simulation of the wearable, and haven’t had any set deadline to work towards, so an announced April shipping target provides a clear goal to aim for.
   

Apple’s decision to pre-announce the Apple Watch was designed in part to get developers on board with the platform, so this helps set expectations in that regard. Its typical secrecy around product launches also isn't necessary in this case, given that the Watch was pre-announced last year and expectations were already set for a general window.

“I’m using it every day, and love it, and I can’t live without it,” Cook said on the call, explaining his own excitement for the product. He also defended the April timeframe as within Apple’s defined “early 2014″ range in response to an analyst question which implied Apple may have wanted to deliver it earlier.

Hands-on with Apple's Watch by cNet

While he got more specific about the launch, Cook did not reveal any new pricing details for the Apple Watch beyond the "starting at $349" we heard in September. Apple Watch will be made available in three styles: the regular model, an Apple Watch Sport version aimed at active consumers, and an ultra-premium Apple Watch Edition that could be priced in the thousands and compete against brands in the luxury watch market. Even with a release month now official, there's still plenty more we expect to hear from Apple over the next few weeks and months. Aside from sharing full pricing details, Apple will need to set consumer expectations around battery life for better or worse.